Mumbai, October 10, 2025, 1:00 PM IST – In a pioneering move, Collective Media Network has unveiled an AI-driven reimagining of India’s legendary epic, Mahabharat, set to captivate audiences worldwide. The series will debut exclusively on WAVES OTT on October 25, 2025, followed by its television premiere on Doordarshan every Sunday at 11:00 AM starting November 2, 2025. Available simultaneously to digital viewers across India and globally via WAVES OTT, this project marks a fusion of heritage and innovation.
This landmark collaboration between Prasar Bharati, India’s public broadcaster, and Collective Media Network blends the former’s vast reach with the latter’s cutting-edge creativity. Utilizing advanced AI technology, the series recreates the expansive Mahabharat world—its characters, battlegrounds, emotions, and ethical complexities—with breathtaking cinematic detail and authenticity. The initiative aligns with the Make in India and Digital India campaigns, showcasing how cultural legacy and technological advancement can coexist harmoniously.
Gaurav Dwivedi, CEO of Prasar Bharati, shared his enthusiasm, saying, “Prasar Bharati has long been a platform for stories that resonate with India’s cultural soul. The re-telecast of the original Mahabharat during the lockdown reaffirmed its power to unite families across generations. This AI-enhanced retelling offers a fresh perspective, merging tradition with modern storytelling techniques—a true celebration of progress and heritage in broadcasting.”
Vijay Subramaniam, Founder & Group CEO of Collective Artists Network, echoed this sentiment, stating, “Growing up, the Sunday Mahabharat episodes shaped my cultural identity and imagination. With this reimagined series, we aim to provide today’s youth with a similarly immersive and unifying experience, leveraging today’s tech to honor our roots while pushing boundaries. It’s a journey of devotion and development intertwined.”
WAVES, Prasar Bharati’s official OTT platform, serves as a digital hub offering a rich blend of cultural content, news, and entertainment, including on-demand videos, live events, and a wide array of TV, radio, audio, and magazine offerings. With millions of users, WAVES stands out for its credible, family-oriented, and multilingual content, rooted in inclusivity, innovation, and tradition. This partnership with Collective AI Mahabharat exemplifies how technology can breathe new life into timeless narratives, connecting global audiences with India’s enduring legacy.
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